FREELANCE MARKETING LEADERSHIP FOR GROWING SMEs

I help growing SMEs build and run effective marketing without hiring a full-time marketing manager. 

Many businesses need marketing leadership to bring clarity to their marketing activity and to achieve their goals, whether that be lead generation, brand building or entering new markets. 

With 15+ years of in-house marketing experience across multiple sectors, I provide strategic and hands-on marketing support for businesses that need expertise but don’t want the cost of an agency or full-time hire.

Book a Call

Does your marketing feel like guesswork?

  • You’re doing “bits of marketing” but nothing feels joined up
  • Agencies focus on tactics but not strategy
  • You know marketing matters but don’t know where to focus
  • Hiring a full-time marketing manager feels too expensive
  • You don’t have time to manage multiple marketing suppliers

Consultancy Services

Marketing Strategy & Direction

For businesses that need clarity on what will actually drive growth. Includes:

  • Marketing audit
  • Competitor review
  • Customer insight
  • Channel prioritisation
  • Practical marketing roadmap

Fractional Marketing Manager

Ongoing marketing leadership without hiring in-house. Includes:

  • Marketing planning
  • Campaign development
  • Managing suppliers/agencies
  • Tracking performance
  • Hands-on execution where needed

Practical Marketing Support

Execution support across digital and offline channels. Includes:

  • Website improvements
  • Email marketing
  • Campaign messaging and content
  • Copywriting
  • PR coordination
  • Social media direction
  • Paid search
  • Marketing/sales materials

Clients

I’ve worked with a diverse range of companies across sectors including education, food & drink, trades, financial services, manufacturing, and biotechnology. This breadth of experience gives me a unique perspective on the challenges and opportunities that growing businesses face.

By understanding different markets, audiences, and business models, I can create practical, results-focused marketing strategies tailored to each SME. My experience helps me identify what works, what doesn’t, and how to make marketing deliver real business impact.

"We worked with Mark to improve our website visibility and SEO ranking performance in a highly competitive and technical sector. As a biotechnology start-up, it was important to establish our presence in UK and international markets and for the website to complement our business development activity. This has resulted in new organic leads and enquiries from target customers and collaborators along with improvement in our SEO performance for key search terms."
Dr Rob RuleEntropix CEO
"We operate in a highly competitive B2B tax sector and needed marketing expertise to raise our profile in key segments. Mark has helped us develop a new website, improve online visibility, and write technical content that accurately details the latest tax policy and market trends. Mark’s help in creating and implementing SEO, email marketing, and content strategies has been invaluable."
Cost Care TaxDirector
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Get in touch

Have a marketing or business goal in mind or just need some quick advice? Send me a message and let’s discuss how the right strategy can help grow your business.